top of page

Marketing Services for Hospitality Venues

There's no one-size-fits-all solution when it comes to filling a venue - but there are tried and tested methods. Just like you have a menu of drinks or dishes that you know work, we have a range of services that we know will help you reach and engage with your customers.

​

With every new client, we like to do a period of discovery - this is where we deepen our understanding of your customers, your opportunities, and any potential threats to your business. After this, we use some or all of the below services to achieve your goals. 

​

This, of course, includes increasing your reach and customer awareness of your venue, but beyond that, we can maximise bookings, increase spend per head, analyse profitability, and identify creative new opportunities.

See our services below, or get in touch to discuss our tailored approach for your venue.

pexels-rodnae-productions-6173991.jpg

Brand Strategy

Understanding your unique offer

  • Workshops with you and your team to identify your mission and vision

  • Competitor and locale analysis to understand the market you're operating in

  • Auditing your current customer touchpoints - from menus to bookings systems, and website to social media

  • Analysis of current marketing and service journey performance

pexels-mathias-reding-12953625.jpg

Digital marketing strategy

Reaching your customers and growing bookings

  • Social media strategy and management to create a sense of community and relationship beyond the bar

  • Email marketing that shares news your customers want to hear about, and encourages them to return

  • Automations to nurture loyal customers and bring back lapsed ones

  • Website content and SEO to help people discover you, your events and your menus

  • Paid social and search campaigns, carefully targeted and managed to achieve a sustainable ROI

pexels-lina-kivaka-3639623.jpg

Driving footfall

Maximise discoverability and walk-ins

  • Local SEO and business listing optimisation to boost your appearance on Google and Apple Maps

  • PR Strategy, outreach and management to ensure coverage of key events and launches

  • On- and off-site signage to intrigue and direct passing trade

  • Put you front of mind by integrating you with local networks - from residents to hotels, businesses to community groups

  • Analyse the immediate area for opportunities to capture trade that fills current gaps

  • Partnerships with local events and media to put you on the map

Reception

Maximising your venue's potential

In-person activations to engage

  • Event planning, from conception, through promotion to delivery

  • Menu analysis and design that uses consumer psychology to upsell profitable items and drive more spend per head

  • Support around special menus, promotions and offers that capitalise on key dates, events, and trends to drive new visitors and delight existing ones

  • Engaging with key media and influential people in the area to raise the profile of your venue

pexels-ketut-subiyanto-4350203.jpg

Training & analysis

Creating sustainable changes that your team can use


  • Reporting

    on every piece of work as part of a wider campaign to ensure a return on your investment



  • Creation of brand guidelines

    , and dos and don'ts that your in-house team can utilise in their own planning and content creation



  • Team training

    to utilise their on-the-pulse, in-the-moment experience of their venue across suitable channels, like social media Stories, review sites, and TikTok



  • Review site and reputation management

    , to optimise listings, showcase praise and learn from feedback


Image by KAL VISUALS

My partners

Specialists to support your project

After years in the industry, we're lucky to have built an extensive pool of talented contacts who are simply the best at what they do. We can support by project managing the whole process, but will often work with specialists in the following areas:

  • Photography

  • Videography

  • Web design and development

  • Graphic design and animation

  • Large-scale events

  • Packaging and merchandise design

  • Food and drink consultancy

Services : Services
restaurant marketing.jpg

Let's get started

Thanks for submitting!

Services : Sales Lead

Subscribe Form

Thanks for submitting!

07437544977

©2023 by Nettle Hospitality. Proudly created with Wix.com

bottom of page